Category: ‘Announcements’

Australian market ripe for ‘Internet of things’ at home, smart home automation market growing to nearly $1bn by 2017

April 01, 2014  |   Announcements

Smart appliances and electrics first step towards ‘Internet of things’ at home SYDNEY, AUSTRALIA – The Australian smart home automation market will generate $160 million in device revenues in 2014 and is expected to grow to $917 million by 2017, according to a new study published today by emerging technology analyst firm Telsyte. The arrival of new, affordable DIY smart home automation products is expected to make ‘the Internet of things at home’ a reality for many ...

10 million vouchers per year: Australian consumers redeeming group buying deals at record levels, mobile redemption growing strongly

March 25, 2014  |   Announcements

SYDNEY, AUSTRALIA – Despite industry consolidation and increased competition from other discount models, Australians are still gravitating to deals offered by group buying sites. In the past 12 months, Australians purchased over 10 million group buying vouchers, according to a new study released today by local emerging technology analyst firm Telsyte. Australians purchased 42 per cent more group buying vouchers in Q4 2013 compared to the same quarter in 2012. In Q4 2013, a record of ...

Australian media tablet sales double in 2013 as low cost units flood the market

March 18, 2014  |   Announcements

SYDNEY, AUSTRALIA – Australian sales of media tablets doubled in 2013 to reach 4.8 million units sold, according to a new study released today by emerging technology analyst firm Telsyte. This explosion in sales has resulted in the population penetration of media tablets reaching 40 per cent at the end of 2013. Telsyte estimates that 9.4 million Australians were using media tablets at the end of 2013 with usage expected to reach 22 million by ...

Bring Your Own App (BYOA) storming Australian businesses, IT departments ill prepared to manage the change

March 11, 2014  |   Announcements

Nearly two-thirds of Australian enterprises now have staff that use personal apps for work, or Bring You Own App (BYOA), and businesses are struggling to keep up with this phenomenon which is set to overtake BYOD as a strategic IT change, according to a new study released today by emerging technology analyst firm Telsyte. Telsyte’s Australian Enterprise Mobility Market Study 2014 surveyed more than 460 CIOs and ICT decision makers on their organisation’s approach to ...

Australian consumers changing mobile providers more than ever, unexpected high bills a big driver for change

February 04, 2014  |   Announcements

Nearly half (46%) of Australian mobile subscribers have switched mobile services providers in the past three years, according to a new study released today by emerging technology analyst firm Telsyte. The high levels of churn have been driven by customer dissatisfaction, but also a range of attractive deals available through Mobile Virtual Network Operators (MVNOs). Nearly half of those that switched providers during the last 12 months have landed with MVNOs. This includes consumers who have switched ...

Telcos losing grip on consumer smartphone sales, less than half of smartphones acquired via a mobile service contract in 2013

January 14, 2014  |   Announcements

SYDNEY, AUSTRALIA – For the first time, less than half of all smartphones in Australia were acquired via mobile services contracts in 2013, according to new research released today by emerging technology analyst firm Telsyte. The Telsyte Australian Smartphone Market Study has been tracking the use of mobile handsets and smartphones in Australia for the past seven years. The 2014 report indicates outright purchase of smartphones by consumers has been growing in popularity as the price ...

SaaS applications proliferate in Australian organisations as cloud reach takes hold

December 11, 2013  |   Announcements

Cloud software reaching mainstream status as enterprises shift towards the on-demand model SYDNEY, AUSTRALIA – Ongoing adoption of cloud-based software is making its mark on Australian organisations with the Software-as-a-Service (SaaS) delivery model reaching mainstream levels in software categories such as CRM, email and collaboration. Telsyte research indicates SaaS penetration ranges from 19% to 63% across 25 different categories of enterprise software measured. This penetration rate includes businesses using the SaaS-only model as well as a ...

M2M growth strong as Australian organisations prepare for Internet of things

December 03, 2013  |   Announcements

Machine-to-machine (M2M) mobile subscriptions grow strongly as businesses exploit remote monitoring and management applications SYDNEY, AUSTRALIA – The Australian M2M mobile services market will grow from 1.3 million connections in 2013 to more than 3 million in 2017 fueled by adoption of a wide range of remote field applications, according to new research from Telsyte. Telsyte expects the value of carrier services revenue from the M2M mobile services market to grow at 14% CAGR from 2013 until ...

Software-defined communications preps Australian businesses to move enterprise comms and UC to the cloud

November 06, 2013  |   Announcements

Software PABX systems and software-driven cloud services open up more options for unified communications (UC) within Australian enterprises SYDNEY, AUSTRALIA – Australian enterprises are adopting software-defined communications systems in favour of hardware PABX appliances enabling more options for on-premise and cloud unified communications, according to new research from local emerging technology analyst firm Telsyte. Enterprise communications has traditionally been enabled by PABX appliances that integrate the call control software into the network appliance. Software-defined communications is software ...

Tablet sales soar to 2.3M units in 6 months as Post-PC era gathers pace in Australia

September 04, 2013  |   Announcements

Nearly 2.3 million media tablets sold in Australia in the first half of 2013, almost the same as the whole of 2012 SYDNEY, AUSTRALIA – Nearly 2.3 million media tablets were sold in Australia in the first half of 2013, almost as much as the whole of 2012, according to a new study released today by emerging technology analyst firm Telsyte. This strong performance has increased the number of tablet users to 7 million(1) ...

Time to rethink mobile advertising: Australian mobile paid search booming

August 27, 2013  |   Announcements

The Australian mobile paid search market set to reach $430 million in 2013 as advertisers follow their audience to smartphones and tablets SYDNEY, AUSTRALIA – Mobile search advertising is growing rapidly with almost 30 percent of paid search links being served onto smartphones and tablets, as detailed in a report released today by emerging technology analyst firm Telsyte. With Australians spending more time on “Post-PC” devices, search advertisers are following their audience to their mobile devices. Paid search ...

Smart accessories the new battleground in the smartphone market

June 04, 2013  |   Announcements

SYDNEY, AUSTRALIA: The Australian market for smart phone accessories, including emerging products such as smart watches, wrist bands and glasses, is set to exceed $1 billion by 2016, according to new research by emerging technology analyst firm Telsyte. Australians are quickly developing an interest for smart accessories with a recent Telsyte survey finding nearly a quarter of a representative of sample Australians open to the idea of wearable computers. Telsyte estimates app accessories, smart bands, ...

Australian Group Buying Market remains strong generating $115 million in Q1 2013

May 28, 2013  |   Announcements

SYDNEY, AUSTRALIA – Australians spent more than $115 million on group buying deals between January and March 2013, according to the latest Australian Online Group Buying Study by local emerging technology analyst firm Telsyte. This represents a decline of 7 per cent over the same period in 2012, when the industry was running hot. Telsyte expects the market to remain steady in 2013 with revenues of around $500 million with the bulk of consolidation amongst ...

Data and messaging exceeds voice revenues for the first time on mobiles

April 23, 2013  |   Announcements

SYDNEY, AUSTRALIA – The value of mobile data and messaging revenues has exceeded voice call revenues for the first time in Australia, according to new research from emerging technology analyst firm Telsyte. Mobile data activity and messaging has been growing for the last few years and has finally exceeded voice revenues as consumers shift from using their mobile primarily for telephony to mainly data. Ultimately voice will be used as any other application. “The phenomenal ...

Australian media tablet sales exceeded 2.4 million units in 2012, tablet based eCommerce emerging as a fast growing opportunity

March 12, 2013  |   Announcements

SYDNEY, AUSTRALIA –Following a stellar holiday period, the media tablet market in Australia continues to power on with more than 2.4 million units sold in 2012, according to a new study released today by emerging technology analyst firm Telsyte. Telsyte estimates that at the end of 2012, there were more than 5 million people in Australia using media tablets. Telsyte estimates this will grow by 50 per cent in 2013 creating a vibrant digital audience ripe ...

Australian group buying consolidates with clear winners emerging – industry generates over half a billion in 2012

February 12, 2013  |   Announcements

SYDNEY, AUSTRALIA – Australians spent more than half a billion dollars ($504 million) on group buying deals in 2012, according to the latest Australian Online Group Buying Study by local emerging technology analyst firm Telsyte. Changes in market conditions and aggressive consolidation during the past six months have produced a modest increase (1.4%) in revenues compared to 2011. The combined revenues of the top five sites, Groupon, Scoopon, LivingSocial, Cudo, and OurDeal, showed greater ...

Android sneaks past iOS as most popular smartphone operating system in Australia

December 12, 2012  |   Announcements

Android sneaks past iOS as most popular smartphone operating system in Australia Wednesday December 12, 2012 SYDNEY, AUSTRALIA – There is a new leader in the Australian smartphone race with handsets running Google’s Android operating system now outnumbering Apple’s iOS-based iPhone devices for the first time, according to new findings from emerging technology research firm Telsyte. Telsyte research shows that 44 per cent of smartphones being used in Australia are now running Android, just ahead of the 43 ...

4G to be used by nearly half of all mobile services in operation in Australia by 2016

November 29, 2012  |   Announcements

4G to be used by nearly half of all mobile services in operation in Australia by 2016 Fast mobile access in Australia is set for rapid expansion with nearly half of all mobile connections to be 4G LTE by mid-2016. This will enable a new era of high-speed, data-intensive mobile applications for streaming music, video communications and collaboration. Thursday November 29, 2012 SYDNEY, AUSTRALIA – The number of connected LTE (Long Term Evolution), or “4G”, mobile devices in ...

Security, business intelligence and skills: Australian CIOs reveal top IT business priorities with mobility and cloud gaining ground

November 21, 2012  |   Announcements

New research program for Australian CIOs and business leaders reveal changing IT business priorities for 2013 Wednesday, November 21, 2012 SYDNEY, AUSTRALIA – Australian CIOs and IT decision makers are placing emerging technologies like mobility and cloud computing on their list of top IT business priorities in addition to the traditional pain points of security, business intelligence (including big data) and skills development, according to new findings into emerging technology from research firm Telsyte. In a survey of ...

Travel deals stabilise Australian Group Buying market, nearly 30% of industry travel related

November 12, 2012  |   Announcements

Monday November 12, 2012 SYDNEY, AUSTRALIA – The Australian online group buying market has stabilised in Q3 2012 compared with the previous quarter with $117 million in revenue, according to the latest research from Telsyte. Stabilisation of the industry has been mostly due to the growth in travel related group buying offers and national-based deals. Travel deals accounted for 30 per cent of the total industry revenue in Q3 2012, an increase of 60% from the previous ...

Google Apps gaining popularity as the SaaS applications infiltrate Australian businesses

September 11, 2012  |   Announcements

Monday September 10, 2012 SYDNEY, AUSTRALIA – What started as a free consumer service has taken on the enterprise with the Google Apps suite of SaaS e-mail and groupware applications now in the top five groupware suites in use in Australia, according to new research from emerging technology analyst firm Telsyte. The search engine giant’s Apps suite is now second only to Microsoft’s Exchange for enterprise market penetration in Australia and is ahead of more established products ...

Australian media tablet sales exceeded 1 million units in the first half of 2012, poised to pass 2.3M by year’s end

September 04, 2012  |   Announcements

Tuesday September 4, 2012 SYDNEY, AUSTRALIA – The Australian media tablet market grew 188 per cent year-on-year in the first half of 2012 and is on track to reach 2.37 million units sold by the end of the calendar year, according to a new study released today by emerging technology analyst firm Telsyte. Telsyte estimates that the population penetration of media tablets is currently around 15 per cent and is set to double to 30 per ...

Rise BYOA: Bring Your Own Apps posing new challenges for Australian IT departments

July 27, 2012  |   Announcements

Friday July 27, 2012 SYDNEY, AUSTRALIA – As more Australian businesses allow staff to bring their own device (BYOD) to the workplace, another significant trend – bring your own apps, or BYOA – is gathering pace as people use publicly downloadable applications for work purposes, according to new research from emerging technology analyst firm Telsyte. Popular BYOA software used for business include: data backups and storage (Dropbox, iCloud); calendaring; collaboration (GoToMeeting, WebEx); voice communications (Skype); project and ...

Business mobile devices going unmanaged as Australian workers use more feature rich smartphones and media tablets to get their jobs done

July 04, 2012  |   Announcements

Wednesday July 4, 2012 SYDNEY, AUSTRALIA – Despite growing fleets of smartphones and media tablets, including those owned by staff, most Australian enterprises are not using mobile device management (MDM) software to manage apps and data on these devices, according to new research by emerging technology analyst firm Telsyte. With a mix of iOS, Android, BlackBerry, Symbian, Windows Phone 7 (WP7) and other devices being used by businesses the opportunity for mobile device management (MDM) is strong ...

Disconnection of the copper network remains key to uptake of NBN Co fibre connections

June 26, 2012  |   Announcements

Tuesday June 26, 2012 SYDNEY, AUSTRALIA – Australia’s National Broadband Network fibre-to-the-premises (FttP) deployment remains largely dependent upon the speed of withdrawal of the existing copper network. NBN Co will have to work to ensure the 18 month window for the withdrawal of copper services commences. This is potentially limiting the uptake of fibre, according to a new study by emerging technology analyst firm Telsyte. With the deployment of NBN Co’s fibre and the removal of copper ...

Half the Australian population using a smartphone, industry now worth over $15Bn

June 14, 2012  |   Announcements

SYDNEY, AUSTRALIA – The Australian smartphone industry is now worth over $15 billion per annum according to a new report published by emerging technology analyst firm Telsyte. The lion’s share of industry revenues is still going to carriers and vendors, however, over $1 billion of value has been created for suppliers of accessories, developers of apps and providers of mobile adverting. Telsyte predicts that more than 20 million smartphones will be used by consumer by 2016. Already some ...

Aussie businesses liking social media; strong investments in enterprise apps and marketing programs

May 30, 2012  |   Announcements

Wednesday May 30, 2012 SYDNEY, AUSTRALIA – Social networking and media applications are becoming more popular among Australian businesses with more than 30 per cent already using an enterprise social media application and more than 30 per cent use public social networks in advertising instead of using an existing Web site, according to new research from independent emerging technology analyst firm Telsyte. The use of social media in businesses is being driven by a number of factors ...

Multi-nationals cash in as local businesses look offshore for cloud computing services

April 02, 2012  |   Announcements

Even with existing investments in IT infrastructure, two-thirds of Australian enterprises that use IaaS are using a cloud computing service from an offshore provider with servers that are not located in Australia. The opportunity is ripe for local providers to fill the void for Australian cloud services. Monday April 2, 2012 SYDNEY, AUSTRALIA – The large multi-national cloud computing providers like Amazon Web Services and Microsoft are making significant headway in the Australian business market with two-thirds ...

Enterprise communications goes consumer: Skype takes Aussie lead in videoconferencing

March 13, 2012  |   Announcements

Australian enterprises are using more public telephony and softphone services as part of their voice and video communications mix, leading to consumer-grade services like Skype gaining good traction in the business sector Tuesday March 13, 2012 SYDNEY, AUSTRALIA – Australian enterprises are using more public telephony and softphone services as part of their voice and video communications mix and software-based and cloud systems beginning to disrupt established communications practices , according to new research from local ...

Bargain hunting Aussies boost digital retail sales

March 06, 2012  |   Announcements

Australian consumers are increasingly seeing online as a discount channel and retailers are responding by offering discounts, group buying specials, daily deals and clearance sites SYDNEY, AUSTRALIA – The Australian digital retail industry is booming with consumers spending $15.9 billion on Internet shopping in 2011, representing 64 per cent growth over 2010, with the main growth driver being demand for discounted offerings. Retailers are now responding to the opportunity with a flurry or initiates including more online ...

Australian CIOs adapt IT security in response to 2011 hacks, see mobile and cloud as emerging threats

February 28, 2012  |   Announcements

New research reveals how Australian enterprises are changing their security strategy as a result of the events of 2011, the top security priorities for CIOs and what type of security incidents have occurred over the past year Tuesday February 28, 2012 SYDNEY, AUSTRALIA – Australian CIOs, IT and security managers will increase security spending in 2012 and alter their information security strategies in response to the spate of high-profile hacking incidents which occurred in 2011, according to ...

Australian consumers warm to subscription TV over broadband – more than 300,000 households now accessing IPTV.

February 07, 2012  |   Announcements

Tuesday February 7, 2012 SYDNEY, AUSTRALIA – A new study released today by Telsyte confirms the rise of subscription TV over broadband with more than 300,000 Australian homes now accessing an IPTV service. This equates to around one in ten subscription TV services currently delivered over broadband. Telsyte forecasts that by 2015, over one third of all subscription TV services will be provided over broadband. Telsyte has determined the total subscription TV industry in Australia generates around $2.7 ...

Telsyte and AIMIA release Digital Nation 2012

December 12, 2011  |   Announcements

The second edition of the coffee table book compendium of Australia’s emerging technology and lifestyle trends, Digital Nation 2012, is now available for purchase online Monday December 12, 2011 Telsyte and AIMIA have partnered to produce the second edition of Digital Nation, a compendium of research and commentary on the digital lifestyle of Australian consumers. Following the success of the first edition published last year, Digital Nation 2012 includes up-to-date market research covering smartphones and tablets; social media ...

Australia to have 35 million mobile subscriptions by 2015

December 01, 2011  |   Announcements

A rise in bring your own devices plans, SIMs covering multiple consumer devices and some 3 million machine-to-machine (M2M) mobile subscriptions will take Australia’s mobile services skyward Sydney, Thursday, December 1, 2011 The Australian mobile services market will grow from around 29 million subscriptions this year to 35 million by June 2015, driven by people having second and third devices like media tablets, and machine-to-machine (M2M) SIMs, according to new research from Telsyte. Australia already has one of ...

Digital goods and subscriptions market to exceed $2 billion this year

November 03, 2011  |   Announcements

Purchases of digital products and subscriptions including music, mobile apps, online games and e-books in Australia set to grow more than 18 per cent year-on-year until 2015. Sydney, Thursday November 3, 2011 Australians will spend more than $2 billion by the end of this year on purchases and subscriptions to digital goods and content like music, online games and e-books, according to new research from local emerging technology analyst firm Telsyte. Telsyte’s Australian Digital Goods and Subscriptions Market ...